CHAPTERS by The July

This winter, choose your own chapter. One made for cosy mornings, the other for adventurous days. Both come with thoughtful perks to make your stay unforgettable.

Exclusive winter editions available in Amsterdam and London.

Discover special winter editions that let you choose how your story begins.

Whether you’re locking everything in or easing into slow mornings with breakfast included, our exclusive editions combine comfort, flexibility, and local discovery. Each stay includes the in-room CHAPTERS magazine, filled with stories, tips, and partner offers from the city around you.

The Locked Edition

20% off. Best value for fixed plans.

Got your dates set? Lock them in and enjoy a great deal with thoughtful extras for a carefree city stay.

What’s included

  • 20% off 

  • Free bike rental (Amsterdam only)

  • CHAPTERS magazine waiting in your room

This edition is perfect for planners who know exactly how their story starts.

BOOK LONDEN

Bookable until March 15 for stays until March 15.

The Brekkie Edition

10% off. Breakfast included.

For those who prefer slow starts and a little more flexibility. Wake up easy, take your time and enjoy breakfast before heading out.

What’s included

  • 10% off our Best Available Rate

  • Daily breakfast for all guests

  • Late check-out until 12:00

  • Free bike rental (Amsterdam only)

  • CHAPTERS magazine in-room


Made for travellers who value flexibility and relaxed mornings.

BOOK LONDON

Bookable until March 15 for stays until March 15.

ANALOGUE X THE JULY

This winter, The July partners with Analogue to make your stay even more memorable. With an Analogue disposable camera, you can capture the city through your own lens: snowy streets, glowing canals, and all the little moments in between. Every click becomes part of your personal story, a keepsake to treasure long after winter fades.

For CHAPTERS in 2025, we added a small ritual to the stay. At check-out, guests had two choices. They could hand in their disposable camera for film development, receiving their photos digitally within days. Cameras that were returned were collected for reuse, making this a more sustainable option.

Guests could also take the camera home if they had not finished all their shots or if they preferred to develop the photos elsewhere.

A small ritual that turned moments into memories, and memories into stories.